Users demand a powerful mobile app experience now more than ever, with mobile applications impacting the way we work, buy, interact, and care for our health. It’s definitely safe to assume that the events after COVID have increased mobile app usage even more. In the third quarter of 2021, users downloaded 27.6 billion applications from Google Play, while the Apple app store generated $21.5 billion in revenue. (Statistics from Statista)
According to industry analysts, these statistics are projected to rise in the coming year. In this context, firms must build app experiences that are fueled by innovation. They must be thoroughly informed of the most recent advances that are expected to dominate the mobile app business in 2022. As a result, we’ve compiled a list of the top six mobile app development trends that every company should be aware of in the next year.
1- mCommerce
In the next months, total mobile commerce revenues will exceed US$3.5 trillion (Source: eMarketer). There has never been a better opportunity to invest in mobile commerce.
There is a lot for mobile app developers to learn about the UI/UX of these apps. For marketers, there is a lot to learn about the mobile customer journey that drives sales through these applications. Overall, there is a lot of possibilities in the mCommerce market. And companies must capitalize on it, especially as customers increasingly live their lives on and via their mobile phones.
2- Artificial Intelligence
Artificial Intelligence (AI) will continue to be one of the most transformative technologies in 2022. Autonomous cars, voice searches, language recognition, cybersecurity, and data analytics will be important areas where AI advances will emerge in 2022. AI will also be a key component of the metaverse, a notion recently discussed by Facebook CEO Mark Zuckerberg. As a result, the demand for competent AI engineers capable of developing AI-based products and apps will continue to increase in the next year.
3- Mobile Payments
Mobile payments will continue to dominate the FinTech sector in 2022, fueled by customer convenience. Prior to the epidemic, mobile payments were primarily for convenience.
They are now concerned about safety. Handing over cash or credit cards is no longer a safe option. As a result, mobile payments, which allow consumers to make contactless purchases, have exploded. Mobile payments will eventually become more focused on providing access to incentive programs such as coupons, discounts, vouchers, and so on.
4- Telehealth
According to a McKinsey analysis, telehealth app use has increased 38x from the pre-COVID-19 baseline. As people sought safer alternatives to obtain treatment, the telemedicine boom gained traction. During the height of the epidemic, telehealth apps provided a link to care. They now provide an opportunity to innovate virtual care models in order to enhance healthcare access and results.
5- Enterprise Mobility
Businesses will continue to function remotely in the future. As a result, there will be an increased need for apps that connect geographically dispersed teams. Mobile enterprise apps will be adopted by businesses in order to increase distance work collaboration. Apps that enable instant messaging, group communications, and file-sharing will influence the corporate environment of the future.
6- Mobile Learning
Mobile learning apps will also become more popular in 2022. According to Research and Markets, the online education industry would be worth US$350 billion by 2025. Such have been the pandemic’s growing effects on the online education business. Online courses on a range of topics are being offered by prominent institutions and even business entities. It’s no surprise that smartphones will remain the favored method of accessing such courses. This means that there will be an increase in the number of mobile learning apps aimed to generate more individualized learning.
In conclusion, more organizations will leverage the aforementioned technologies to serve to their clients on mobile in 2022. The true problem, though, will be recruiting competent developers capable of creating creative mobile apps that people will like.
How Can Cookee Apps Help?
Hire Cookee Apps if you want to build your solutions around the technologies listed above. We can supply you with specialized iOS and Android developers that are well-versed in the newest AI, FinTech, Telehealth, mCommerce, Enterprise Mobility, and other tools.
From strategy to delivery to support, we offer it all, and at a reasonable price. Our customized solutions are designed entirely around your vision and goals. In addition, we keep you updated from start to finish.